[HOW IT WORKS] CREATING UNBELIEVABLE PACKAGING SOLUTIONS IN OUR DESIGN CENTER
Welcome to the Morrisette Design Center
At Morrisette Packaging, building genuine connections with our clients is at the heart of everything we do. Our award-winning design center is more than just a workspace; it’s a place where we come together with our clients to create packaging solutions that truly reflect their brand and business goals. Every design is crafted with purpose, combining impactful creativity with a strong return on investment, all tailored specifically to meet the needs of those we serve.
Our in-house designers and engineers work alongside clients, leveraging cutting-edge resources and the expertise of a collaborative team that thrives on building innovation through collaboration.
Since opening our Greensboro, NC design center in 2015, we’ve created a space dedicated to making our clients’ visions a reality. The recent addition of our Upstate SC Design Center has helped us increase our ability to provide personal consultation to clients across the Southeast.
With these expanded resources and facilities, we’re better equipped than ever to deliver exceptional packaging solutions—each one crafted from our ongoing commitment to understanding and supporting our clients. Read on to see how our process works and how we can bring your ideas to life.
The Morrisette Packaging Design Process
Our packaging designers and engineers work together to create unique experiences for each customer. Sometimes our customers know exactly what they want, they just need us to bring it to life with the right materials and most efficient execution.
We also face scenarios where we have the opportunity to create new design concepts for whatever packaging application our customer needs. In almost every scenario, our customers are looking to build brand loyalty in an ever changing environment. The design process is flexible, but can be summed up in 5 steps:
- Packaging discovery
- Materials selection and sourcing
- Design implementation
- Testing and sample prototyping
- Delivery
Creating Unique Outcomes with Powerful Resources
Aside from our unique process, our in-house design team has access to resources that are not available from most distributors. This is how we deliver packaging solutions that allow our customers to stand out:
- State-of-the-art materials used to explore new designs
- Material neutral packaging design and access to whatever is needed
- Physical design concepts allow you to experience the design first-hand.
- Our graphic design team has extensive design experience
- Full color sample prototyping
- 3D renderings so you can visualize your design prior to production saves you time and money.
- Corrugated packaging analysis for performance optimization
Learn more about our design center resources here.
Case Studies
Packaging design is can best be brought to life through visual examples of what is possible. This year our design center has produced over 200 packaging design concepts in a wide variety of markets. Here’s a few of our packaging design case studies:
- BD: unparalleled efficiency and product care by automating the shipping process in the medical supplies industry.
- Permaboot: creating retail display and structural packaging
- Virginia Distillery: design and packaging production for sample kit of whisky bottles and glasses
- Moog: sound studio gift box for leading producer of analog synthesizers
- NERD: packaging design and brand identity for personal defense
- Piedmont Pennies: a refreshed package and brand identity that prolongs shelf life, helps the brand stand out in a crowded retail market and protects these gourmet cheese snacks during transit. .
Start a Design Project
Packaging design is constantly changing due to consumer trends, material availability, and other factors that product companies face. One of our specialties is packaging design. Contact us today to start a custom packaging design project.